Why Is Twitter So Powerful For Connecting You To Others?

Why Is Twitter So Powerful For Connecting You To Others?

Why is Twitter such a powerful social media network for connecting you to others? As long as you have a smart phone, you can connect to almost anyone, anywhere in the world, at any time. Here’s why Twitter is great for your business:

Twitter allows you to connect to anyone

Twitter allows you to connet to anyone

[Social media tip: Twitter allows you to connect with anyone, anytime you want. Make a new connection everyday.]

  • Businesses need to make new connections everyday.
  • Twitter allows you to reach out to anyone at anytime.
  • Unlike Facebook, there is no wait for connecting. You find the account you want and reach out right away.
  • You should have a plan for adding great people to your twitter account everyday and building with them.

Here is why Twitter is a great tool for business:

Twitter connect business

No business owner should be happy with the status quo. We all want your business to grow and to do that, you need to develop a greater footprint on the web and in your community. To do that, you have to develop and exploit new connections every day.

No connection is too small and none are insignificant. You have no idea where that one single connection will lead, so you have to take each one very seriously. If your business cannot make these new connections, it can stagnate, or worse, can actually start to move backwards.

When you make new connections on social media, you can open yourself to entirely new networks of people and opportunities. Friends of friends and businesses associated with businesses. All it takes is just one new connection to open the door to greater visibility and new customers. And you never know which one of those new connections it will be. That’s why you need to make new connections every day.

My real estate friends would call this process “Prospecting“. We simply have to get out of our comfort zone and try to make opportunity happen. I learned early on in my business that if I waited for the phone to ring, I would starve. To grow my business, I had to try to make new connections.

Some thoughts from my Twitter experience:

In the early years of my business, this meant a lot of face to face networking with other businesses. As I learned how to use social media more effectively, it became obvious that I could do some of my own networking right there. As a matter of fact, I could talk to far more people on social media than I ever could in a room filled with people. A key important point to note is this… “I still use face to face networking as well today.”

My favorite tool to network with is Twitter. Once we have a Twitter username, we can begin to reach out and try to network with someone we haven’t met yet. Twitter is a powerful networking tool. If the person you’re reaching out to will engage in a conversation with you, there is no reason you cannot turn it into greater things.

Twitter is powerful:

With Twitter, you can connect with anyone at any time. You are in no way limited to space and time on Twitter. All you have to do is find these new connections that you want to make and then start reaching out to them. We are not limited by a physical networking location.  Meeting at Tim’s to have a conversation over a coffee might still give us that personal touch, but Twitter allows us to do pretty much the same thing when sitting down together isn’t possible. Another thing Twitter gives us: the ability to have that conversation without worrying about any sort of time format.

There are people out that that you need to connect with as soon as possible, so that you can take your business to the next level. The real problem for you is figuring out who those people are. Once that’s done, connecting with them on Twitter is the next step. You can even use Twitter to find out who you should connect with to grow your business.

“No guts, no glory!” There’s a motto to live by. I will connect with anyone anywhere and try to make things happen. You should be bold, because fortune favors the brave. Your business needs new connections. A business can rarely sustain itself without finding new and unused contacts. That means you need to be brave and try to make those connections today.


What should we do today on Twitter?

We should stop coming up with ways not to connect with people and start understanding that we need new connections to help our business grow and remain healthy. The lifeblood of our business remains in the contacts we make every day.

As a business owner or entrepreneur, we are already a different breed: willing to take risks both personally and financially. We just need to be a little braver and act upon the things that we already know will grow our business. Connecting with people we don’t know, but whom we know can do nothing but help our business.


Things you can do on Twitter today:

  • Plan to add one new contact every day to our business.
  • Stop worrying about who won’t and start concerning yourself with who will connect with you.
  • Find connections on Twitter by using the Twitter advanced search.
  • Use a Google search to find the key players your industry.
  • Talk to others on Twitter and find out who you should be connecting with today.
  • You can make great connections for others as well. They will be grateful for their new connection.

More information on using Twitter:

By | 2017-06-13T11:09:38+00:00 June 13th, 2017|Twitter Marketing|Comments Off on Why Is Twitter So Powerful For Connecting You To Others?

About the Author:

Jeff Brown is the Founder & CEO of Alpha Social Media inc. Jeff is a certified Workplace Education instructor with the Department of Labour & Advanced Education with over 5800 hours of training delivered. He is the author of "Essential Twitter Skills for Business".