Small business

Summer 2017 Security Concerns for Small Business

This Summer will be a very difficult season for small businesses to stay safe; and in some cases, complete online business activities. Of all the things we have seen so far, I feel the worst is yet to come this July. Here's where I think the immediate security threats will come for small business. [...]

By |2018-07-18T14:01:34-03:00September 27th, 2016|Security|Comments Off on Summer 2017 Security Concerns for Small Business

The Heart of Social Media & Why It Matters To Business

What is the heart of social media? Why does it matter to business and those that use it? Why do so many miss the mark when using social media for their business? Read more to see why and learn how you can do better. Earlier today as I jumped on to Twitter to see what [...]

By |2017-07-11T08:36:10-03:00September 9th, 2015|Business|Comments Off on The Heart of Social Media & Why It Matters To Business

Are You Building Numbers Or Are You Building Community Around Your Small Business? #smallbusiness

What are you building with your social media marketing? Are you building numbers only, or are you building a community around your small business? Your answer, I believe, will determine how successful your business will be in Halifax, Dartmouth, Truro and elsewhere. I recorded the video below in early 2011 entitled "Social media numbers, what [...]

By |2018-11-27T15:50:32-04:00July 31st, 2013|Business|Comments Off on Are You Building Numbers Or Are You Building Community Around Your Small Business? #smallbusiness

How Much Time Should Your Social Media Take To Make It Pay Off For Your Business in Halifax, Or Elsewhere? #socialmedia

I meet many business owners who want to use social media to market their small business. To them it seems like the right thing to do. There is a lot of buzz around social media, and many are seeing good results. Now it's their time to begin using social media. It's time to ask the question... [...]

By |2013-07-29T09:37:42-03:00July 29th, 2013|Social Media Training|Comments Off on How Much Time Should Your Social Media Take To Make It Pay Off For Your Business in Halifax, Or Elsewhere? #socialmedia

6 Points On How To Create A Balanced Social Media Life And Avoiding Burnout #smallbusiness

Social media usage in a small business can create burnout when it is not used in a balanced way. Since social media is being embraced heavily by small businesses, business owners need to learn how to effectively monitor social networks and avoid burnout. Business owners can not camp out all day on social media. Nor [...]

By |2013-07-25T10:30:31-03:00July 25th, 2013|Business|Comments Off on 6 Points On How To Create A Balanced Social Media Life And Avoiding Burnout #smallbusiness

2 Things Social Media Virtual Assistants Should Not Do For A Small Business #marketing

Virtual assistants are becoming more common as small business owners find it harder to keep up with their social media marketing. They serve a great role in many cases for small businesses. Virtual assistances are there to assist a business with their social media efforts. They are not there to replace them entirely. Virtual assistants [...]

By |2013-07-10T21:31:29-03:00July 11th, 2013|Social Media Training|Comments Off on 2 Things Social Media Virtual Assistants Should Not Do For A Small Business #marketing

Finding Out What Resonates With Your Social Media Community As A Business #smallbusiness

The is essential for small business that is using social media to market that they find out what really resonates with the community that they are trying to reach. Failure to do so, will yield a business little influence in that community. https://twitter.com/4JeffBrown/status/350628825568247808 I was really pleased that my "The Social Media Company You Keep [...]

By |2013-06-28T13:22:54-03:00June 28th, 2013|Social Media Training|1 Comment

How To Use Social Media To Find What You Are Looking For #business

Of all of the things I have had to look for, and find, this story is the best one I have ever experienced, or seen anywhere, on social media. Social media has the power to find people and things that you might consider a “Needle in the Haystack”. It is an ideal tool for helping [...]

By |2014-02-21T19:03:51-04:00June 6th, 2013|Social Media Training|Comments Off on How To Use Social Media To Find What You Are Looking For #business

Small Business Is Critical For Successfully Marketing Regions To The World #Marketing

Whether your business is in Halifax, Dartmouth, Amherst, Truro or elsewhere, the business community in Nova Scotia, and elsewhere, have seen its ups and downs. Depending where you operate your business, you may have seen harder times than others. But regional success can be achieved through business partnerships. I think of areas like Amherst, Cape [...]

By |2014-02-21T16:02:32-04:00June 3rd, 2013|Digital Marketing|Comments Off on Small Business Is Critical For Successfully Marketing Regions To The World #Marketing
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