Are we considered a valuable person to our social media community because of our wisdom and what we create? Do people look to add us to their social media community because they see us as a valuable addition? Whether we live in Halifax, Dartmouth, Truro or elsewhere, we need to work hard to build value in the eyes of others. There are creators and consumers when it [...]
Would you like to get more interactions from the content you post? Would you like to resonate better with your customers so that you create more loyalty? That's what you are trying to do. Would you be surprised that you might be doing business backwards? To set the stage, watch this video from Simon Sinek called [...]
There are creators of content and there are consumers of content. But when it comes to Blue Ocean people, they are creators on content that might not have been seen before or recognized a certain way before. Blue Ocean people can inspire change in others. They can inspire massive change with the right idea or [...]
Are you trying to keep up with Google's changes for SEO purposes? Maybe you might be better served to create SEO friendly material than try to focus on making Google happy. With all these unnatural rule changes and such, it does not make sense anymore to solely focus on writing to influence Google. You are [...]
Unless you understand what Google’s main purpose is, you will not do well in search on a long term basis. Google is all about delivering great search results the first time for their searchers. If you are not going to help Google deliver great results for their searchers, you are not going to show up [...]